Quick Summary: Funny and inspiring, this book gives hope to social entrepreneurs looking for a successful model of combining passion and purpose in the low-tech, high-impact world of inspirational clothing.
A Few More Words: Bert and John Jacobs combine emotional storytelling with practical business advice, making this book read like an ordinary yet powerful conversation with a good friend who pursued and achieved his simple yet profoundly meaningful dream.
As with co-author Bert Jacob’s entertaining, straight forward TedX talk, Life Is Good – The Book, stitches together the backstory behind a powerful, immensely successful brand that promotes optimism and gives back to the community.
I’ve read this book more than once, as I enjoy reliving the story of two normal guys who rolled with the punches, stayed connected to their fans and their family, and in the process spread the essential message of hope and happiness in a hungry world.
Still undecided on whether to read the book? Listen to Michael Franti talk about gratitude for a few minutes and then let your heart decide.
Author: Bert and John Jacobs
Number of pages: 272
Find the Book: Here!